Ever walked into a store and been blown away by a stunning, large-format graphic? Maybe it was a vibrant poster, a detailed map, or a captivating advertisement. Chances are, it was created using big 9 printing. This process is more than just making things bigger; it’s about achieving high-quality results at scale. In this article, you will learn the ins and outs of this printing technique, and how it is employed across various industries. You’ll gain valuable knowledge that empowers you to make informed decisions about your printing projects, leading to better results and improved visual impact. The following sections explore the technical aspects, applications, and advantages of this print method.
Key Takeaways
- Discover the core printing technology of big 9 printing and its processes.
- Explore the types of materials suitable for this print method.
- Understand the diverse applications and industries that utilize this technique.
- Learn the advantages and benefits of choosing big 9 printing for your projects.
- Examine the importance of image resolution and file preparation for optimal results.
- Explore how to make cost-effective choices regarding print size and materials.
Understanding the Basics of Big 9 Printing
Big 9 printing, also known as large-format printing, is a specialized process for creating high-quality prints on a much larger scale than standard printers. It uses specialized equipment designed to handle materials like banners, posters, signs, and other graphics. The “9” likely refers to a particular size range or format, although specific numeric references can vary between print shops. This method enables businesses and individuals to produce visually striking and attention-grabbing materials for various purposes. The process involves sophisticated printers, specialized inks, and media. The key to the process lies in the printer’s ability to deposit ink accurately across a large surface, ensuring consistent color and detail.
The Printing Technology Behind Big 9 Printing
The technology used in large-format printing is primarily inkjet-based, using a printhead that moves back and forth across the media, spraying tiny droplets of ink. These printers use a range of inks to accurately replicate a wide array of colors. The printheads use advanced nozzles to deposit the ink precisely, creating sharp images and clear text. Some printers also utilize UV-cured inks, which are instantly dried by ultraviolet light, making the prints highly durable and resistant to fading or scratching. Modern large-format printers offer remarkable speed and precision, allowing for quick turnaround times for projects of various sizes. They also offer variable dot technology, providing a range of dot sizes, allowing for fine details and smooth gradients. This gives the prints a professional look.
- Inkjet Technology: This process sprays tiny droplets of ink onto the print surface, allowing for detailed images and a wide range of colors.
- Printhead Accuracy: Precision printheads are essential for achieving sharp, clear images across large areas.
- Ink Types: Different ink types, like pigment-based, dye-based, or solvent, affect durability and color.
- UV-Cured Inks: Instant curing via ultraviolet light provides durability and scratch resistance.
Inkjet printing is at the heart of most large-format printing processes. The precision with which these printers deposit ink is astounding, capable of producing gradients and intricate details that were previously impossible. The ink is sprayed from numerous tiny nozzles in the printhead, which moves across the print media, precisely controlling the ink droplets to form the image. This technique is well-suited for a variety of media, including paper, vinyl, and canvas. The technology has improved over the years, leading to faster print speeds, higher resolution, and better ink durability. This has greatly expanded the applications of big 9 printing.
The printhead is the critical component that defines the image quality in large-format printing. The accuracy of the nozzles is paramount; any imperfections here can result in blurred lines or inconsistent colors. These printheads are meticulously engineered to eject tiny droplets of ink in precisely controlled locations, achieving high resolution and sharp detail. The printhead technology continues to improve, with higher nozzle densities and more advanced ink ejection systems. This allows for even finer detail and improved color accuracy, making the results visually impressive.
The choice of ink is crucial, as it impacts the quality, durability, and applications of the prints. Pigment-based inks are known for their resistance to fading and water, making them ideal for outdoor signage. Dye-based inks offer vibrant colors but are less resistant to fading. Solvent inks are often used for printing on vinyl and other flexible materials, offering excellent durability and water resistance. The selection of the ink depends on the requirements of the project. For example, a poster destined for a storefront might benefit most from UV-resistant inks, while an indoor display could use dye-based inks for color vibrancy.
UV-cured inks have transformed the large-format printing landscape. These inks are liquid but dry instantly when exposed to ultraviolet light, ensuring the printed image is dry immediately. This rapid curing process allows for faster production times and immediate handling of prints. The resulting prints are also remarkably durable, highly resistant to scratching, and less prone to fading. They’re suitable for a range of applications, including signage, packaging, and point-of-sale displays. The instant curing process also allows for printing on a variety of non-porous materials like plastics, glass, and metal.
Media Selection: Choosing the Right Materials
The choice of media significantly impacts the final result in big 9 printing. Different materials offer different properties, influencing how the print looks, feels, and performs. Factors to consider include the intended use of the print, the desired visual effect, and the conditions to which the print will be exposed. Consider factors like durability, weather resistance, and surface texture. Choosing the proper material for the project leads to an effective print.
- Paper: Different paper types affect the texture, ink absorption, and image quality.
- Vinyl: Vinyl is a durable, waterproof option often used for outdoor signage.
- Canvas: Canvas produces an art-like texture and is often used for art prints.
- Fabric: Fabric offers a soft, flexible alternative for banners and displays.
Paper selection is crucial, as it directly affects how the ink is absorbed and how the final image looks. Glossy paper offers a shiny surface that enhances colors and makes images look vibrant. Matte paper provides a non-reflective surface, ideal for professional-looking documents and photos. Photo paper is specifically designed to handle high-resolution prints, offering excellent color reproduction and sharpness. The proper paper choice also depends on the type of ink used. For instance, pigment-based inks often work best on matte papers, while dye-based inks may benefit from the gloss of glossy papers. Choosing the right paper will create the best presentation.
Vinyl is a popular choice for outdoor applications due to its weather resistance, durability, and flexibility. Various types of vinyl are available. Self-adhesive vinyl is great for applying graphics to walls, vehicles, and other surfaces. Banner vinyl is a thicker material designed for banners and signs. Vinyl is also available in different finishes, including matte, gloss, and reflective. The choice of vinyl often depends on the longevity needed and the environment the print will be placed. Vehicle wraps and billboards, for example, rely heavily on vinyl due to its ability to withstand sunlight, rain, and other elements. Vinyl is very useful.
Canvas offers a unique texture that adds depth and artistic value to prints. It is often chosen for fine art reproductions, portraits, and decorative pieces. Canvas materials can be made of cotton or poly-cotton blends, each offering different textures and looks. The canvas is typically stretched over a frame after printing, creating a ready-to-hang piece. Various canvas coatings are available, improving color reproduction and protecting against fading and scratches. The texture of canvas provides a unique, artistic aesthetic that is hard to replicate. The result is a work that feels as much a piece of art as it is a printed image.
Fabric offers a softer, more flexible medium for large-format prints, often favored for banners, flags, and exhibition displays. The use of fabrics allows for lightweight and portable displays. The dye sublimation printing process is commonly used, where the ink is infused directly into the fabric, producing vibrant, durable prints that are resistant to fading. Different fabric types, like polyester or cotton, offer varying textures, opacity, and light transmission properties. Fabric prints are favored in trade shows, events, and interior design for their ability to create an impactful visual presence while being easy to transport, set up, and store.
Diverse Applications and Industries Utilizing Big 9 Printing
Big 9 printing is versatile, serving many industries and applications, from marketing to interior design. The large-format capabilities are key to producing visually stunning results on a grand scale. The flexibility of this print method makes it suited to many unique projects. The ability to create vivid, durable prints on various media makes it a go-to choice.
Advertising and Marketing Campaigns
Big 9 printing is a cornerstone in advertising and marketing, creating high-impact visuals that grab attention. Billboards, posters, and banners are commonly used to promote products or services. The large size and vibrant colors are ideal for attracting a target audience. Big 9 printing allows for the creation of displays that can span walls, vehicles, and entire buildings. The versatility in material selection, from vinyl to fabric, allows for custom designs for all kinds of locations.
- Billboards and Outdoor Advertising: Large, eye-catching displays that reach a broad audience.
- Posters and Point-of-Sale (POS) Displays: Engaging visuals at retail locations to drive sales.
- Vehicle Wraps: Turning vehicles into mobile advertising platforms.
- Trade Show Booths and Displays: Creating visually appealing spaces for product promotion.
Outdoor advertising relies on large-format printing to create attention-grabbing billboards, posters, and other displays. The impact comes from the size and visual appeal. Billboards are strategically placed in areas with high traffic, maximizing exposure. Printing on durable vinyl or other weather-resistant materials is critical, allowing the advertisements to endure sunlight, rain, and other environmental factors. The goal is to make a memorable impression that encourages viewers to notice the product. Properly executed large-format printing on billboards is a powerful tool.
Posters and POS displays are used to draw customers’ attention and encourage purchases. These graphics are placed in stores, trade shows, and other retail locations. The printing technology allows for vivid colors, sharp details, and custom designs that effectively promote the product. The use of large-format printing at the point of sale is a smart method to draw customers. These displays can be strategically positioned to highlight special offers or new products. A well-designed POS display is a valuable sales tool that can significantly impact the success of a marketing campaign.
Vehicle wraps transform cars, trucks, and other vehicles into mobile billboards. The printing process involves applying large, custom-printed graphics to the vehicle’s surfaces, creating a full or partial wrap. This form of advertising provides a continuous flow of exposure. Vehicle wraps are highly effective because they can reach a wide range of locations and demographics. The use of durable, weather-resistant materials is crucial to protect the graphics from wear and tear. A vehicle wrap is a smart way to get attention for your brand.
Trade show booths and displays are carefully designed to showcase products and attract visitors. Large-format printing is central in creating vibrant backdrops, banners, and signage. The goal is to create an eye-catching space that promotes a brand and attracts the right audience. A well-designed booth helps a company stand out from competitors. Proper design and print execution are key for generating leads and promoting product awareness.
Interior Design and Décor
The field of interior design uses big 9 printing to create customized wall art, wallpapers, and other decorative elements. The ability to print on various materials like canvas and fabric allows designers to realize imaginative concepts. It is used to personalize spaces and create distinctive atmospheres. This is a very creative and powerful tool.
- Wall Murals: Transforming spaces with custom-designed artwork.
- Custom Wallpaper: Creating unique wall coverings with personalized designs.
- Art Prints and Canvas Prints: Producing high-quality artwork for home and office décor.
- Window Graphics and Films: Enhancing privacy and aesthetics with printed designs.
Wall murals create dramatic transformations to interiors. The use of large-format printing makes it possible to create huge, custom-designed artwork that covers entire walls. This technology provides incredible creative possibilities, allowing businesses and homeowners to use the space’s full potential. The mural can depict anything from scenic landscapes to abstract designs, and can be printed on various materials, like vinyl, wallpaper, or canvas. Wall murals add style, personality, and beauty to any interior. The choice of a mural can transform any space.
Custom wallpaper allows interior designers and homeowners to create unique spaces. Large-format printing is essential for producing wallpaper that can be customized to any design, color, or pattern. The ability to print on various paper types and finishes allows for unique looks. Custom wallpaper gives a look of sophistication and artistic beauty. The ability to print custom wallpaper adds a unique touch to homes, offices, and retail spaces.
Art prints and canvas prints are a versatile tool for enhancing interior spaces. Using high-resolution printing, these prints reproduce art pieces with precision and detail. This enables the creation of large-scale art pieces. Canvas prints offer an art-like texture and are ideal for reproducing paintings. The ability to print custom sizes and the use of various mounting options create a personalized decorating experience. The resulting prints add personality to any space.
Window graphics and films use large-format printing to transform glass surfaces, adding privacy and visual appeal. These graphics can include anything from simple frosted effects to detailed images. The applications range from home décor to retail branding. These prints offer many benefits, from enhancing privacy to blocking direct sunlight. The materials used, often vinyl or specialty films, are designed for easy application. Window graphics add a layer of sophistication.
Signage and Display Applications
Big 9 printing plays a critical role in signage, with applications for indoor and outdoor displays. This method offers flexibility and durability. This printing method is used in a range of industries, allowing for effective messaging. The ability to print on materials, like banners, aluminum, and acrylic, has revolutionized this sector. It provides durable, weather-resistant solutions.
- Outdoor Signage: Durable and weather-resistant signs for all conditions.
- Indoor Signage: Displaying information and branding within buildings.
- Banner Printing: Creating eye-catching banners for events and promotions.
- Exhibition Graphics: Producing visuals for trade shows and exhibitions.
Outdoor signage is a key application of large-format printing, with various options, including billboards, storefront signs, and directional signs. The durability and weather resistance of the materials are important, as these signs are exposed to sun, rain, and temperature changes. The printing method allows for custom designs and high-quality graphics. Large-format printing makes outdoor signs effective and lasting.
Indoor signage uses large-format printing to create signs and displays for offices, retail stores, and other commercial spaces. These signs are often used for wayfinding, informational displays, and branding. The choice of materials varies. The ability to create custom designs and produce high-resolution images is a key advantage. Large-format printing ensures that indoor signs are effective and visually appealing.
Banners are a cost-effective way to display messages at events and promotions. They are made using large-format printing on durable materials like vinyl. The printing process allows for full-color graphics and custom designs, making banners stand out. Large-format printing ensures that banners effectively communicate your message, whether it is an event announcement or marketing campaign. Banners get attention and are a good option.
Exhibition graphics include a variety of displays and signage for trade shows and exhibitions. These may include backdrops, banners, and informational displays. Large-format printing is key in producing graphics with high visual impact. The ability to create custom sizes and designs is important to attract attention. Large-format printing enables businesses to create attractive spaces that promote their brand and products.
Advantages and Benefits of Big 9 Printing
Big 9 printing offers numerous advantages over traditional printing methods, making it a powerful tool for visual communication. The benefits extend beyond size, from enhanced quality to cost-effectiveness. Understanding these benefits is vital for businesses to make informed choices. This method offers both visual impact and efficiency.
High-Quality Results and Detail
Big 9 printing is known for delivering remarkable image quality. Advanced printers and inks combine to produce sharp, vibrant prints. The ability to create detailed images on large formats opens doors for businesses to achieve impressive visual results.
- Superior Resolution and Sharpness: Achieving crisp images and text, even at large sizes.
- Vibrant Colors and Color Accuracy: Reproducing accurate and eye-catching colors.
- Ability to Print on a Variety of Materials: Expanding design possibilities through diverse media options.
- Durability and Longevity: Producing prints that withstand wear and tear.
High resolution is a core benefit of big 9 printing, ensuring that images and text remain crisp and clear, even when viewed up close. This is crucial for producing visually appealing prints. Advanced printheads and ink technologies create sharp images, free of blur. The result is a professional-looking product that effectively communicates the message. High resolution is a key factor.
Big 9 printing excels at color accuracy and vibrancy, making images visually engaging. This is achieved through the use of high-quality inks, that allow for a broad color spectrum. The result is a more vibrant and appealing image. Color accuracy is crucial for branding and visual impact. The use of advanced color management systems ensures the print closely matches the original design.
The versatility in material options extends the creative possibilities for any project. You can print on vinyl, canvas, fabric, and other materials. Each material has unique properties that affect how the print looks and feels. Canvas provides a textured surface, while vinyl is durable and weather-resistant. This allows for tailored designs that perfectly match the desired effect. The ability to use different materials is important.
Big 9 printing often employs inks and materials designed to withstand wear and tear. UV-cured inks are very durable and water resistant. This ensures that prints remain vibrant and protected against fading, scratching, and other damage. The durability of the prints adds value and makes them suitable for use in high-traffic areas and outdoor settings. The longevity of a printed item is an important factor.
Cost-Effectiveness and Efficiency
Despite the size of prints, big 9 printing can be a cost-effective solution for various projects. The ability to print in large quantities and on demand makes this method efficient for both businesses and individuals. The use of advanced technology reduces waste and ensures resources are used wisely.
- Scalability and On-Demand Printing: Producing prints as needed, reducing waste.
- Competitive Pricing for Large-Volume Orders: Achieving economies of scale for bulk projects.
- Fast Turnaround Times: Quick production for time-sensitive projects.
- Reduced Setup Costs: Minimizing the expenses associated with printing.
The scalability of big 9 printing enables organizations to print only what is needed, reducing waste. This on-demand functionality removes the need for large print runs, minimizing the risk of storing excess stock. This approach is very cost-effective and environmentally friendly. It allows for quick turnaround times, making it a smart method.
Large-format printing can offer competitive pricing for high-volume projects. The setup costs are often spread across many prints, making each individual print more affordable. This is advantageous for promotional materials. When the print quantities are high, the unit cost is reduced, making it a very cost-effective choice.
Big 9 printing offers quick turnaround times, which is essential for time-sensitive projects. Advanced printing technology enables businesses to produce materials quickly, meeting tight deadlines. The rapid production process makes it ideal for events and campaigns. Fast turnaround times ensure materials are ready when they are needed. This is very important for customer satisfaction.
Compared to traditional printing methods, large-format printing often has reduced setup costs. The simplicity of the digital printing process removes many of the preparatory steps, which lowers the overall cost. The reduced setup costs make it a great option. This cost-effectiveness makes it easier for businesses to experiment with different design elements.
Versatility and Customization
Big 9 printing is known for its versatility, offering many options for customization. You can customize the look and feel of the print to match any brand or creative vision. This capability, combined with the ability to print on various materials, has become a core element.
- Custom Sizes and Shapes: Printing unique and non-standard dimensions.
- Variable Data Printing: Personalizing prints with unique information for each copy.
- Wide Range of Applications: Versatile applications across diverse industries.
- Creative Design Possibilities: Unleashing imagination through innovative designs.
Large-format printing makes it easy to print in custom sizes and shapes, adding flexibility to design projects. This means printing anything from a small poster to an oversized billboard, using the dimensions needed. This provides businesses and individuals with a broad range of options. Custom size and shape offers versatility.
Variable data printing (VDP) personalizes prints by adding custom information to each copy. VDP is useful in targeted marketing campaigns and personalized invitations. The level of customization and personalization results in better engagement. This offers a more tailored experience. Variable data printing is a very versatile option.
The versatility of big 9 printing makes it suitable for all kinds of applications, from advertising to interior design. The large-format process is useful for almost any visual communication need. Whether you need a billboard, a banner, or a piece of art, this print method is likely to deliver.
Big 9 printing enables creativity in any design project. You can create unique visual designs with vivid colors and intricate details. This allows for bold visuals. With the ability to print on various materials and sizes, there are no limitations. This offers a very creative outlet.
Image Resolution and File Preparation
The quality of your big 9 printing is directly related to the resolution and preparation of your source files. Correctly preparing your files ensures optimal output quality and eliminates problems. A well-prepared file is as important as the printing technology.
Understanding Resolution and DPI
Resolution, measured in dots per inch (DPI), describes the detail in a printed image. The resolution is essential for achieving a high-quality print. High resolution prevents pixelation and ensures crisp images, while low resolution results in a blurry or pixelated result.
- What is DPI?: Dots per inch, a measure of image detail in printed images.
- Importance of High Resolution: Preventing pixelation and ensuring image clarity.
- Recommended DPI for Big 9 Printing: Setting the right values for optimal output.
- Upscaling vs. Downscaling: The impact on image quality.
DPI, or dots per inch, describes the number of individual dots of ink that a printer can deposit within one inch. A higher DPI means more detail and clarity, resulting in sharp, professional results. For big 9 printing, DPI becomes more important with larger prints. A general guideline is to use a DPI of 150-300. Knowing DPI will help with your final product.
High resolution is crucial to prevent pixelation and ensure that images are clear and sharp, especially for large prints. This is the difference between a professional result and a blurry one. When the resolution is too low, the image will appear pixelated, especially when viewed from up close. High resolution is a key factor.
The recommended DPI is typically lower for large-format prints than for smaller ones. A DPI of 150-300 is usually suitable for large formats, but this depends on the viewing distance. For a billboard, which is viewed from far away, a DPI of 72 may be sufficient. Always consider the ultimate print size and viewing distance. The right DPI will give you a great final product.
When preparing images, you must understand upscaling and downscaling. Upscaling, or increasing the size of an image, reduces quality and can lead to pixelation. Downscaling, reducing the size, is usually better. Always begin with the highest resolution image possible. Preparing images properly ensures the best output.
File Format and Color Modes
The file format and color mode used are critical for getting a successful print. Choosing the right format and color is essential for achieving the colors and look you want. The file type and color mode affect the image quality.
- Common File Formats for Printing: Choosing the right format for your project.
- RGB vs. CMYK Color Modes: Understanding the difference and selecting the right mode.
- Using Vector vs. Raster Graphics: The benefits of vector graphics for scalability.
- Bleed and Trim: Preparing files with correct bleed and trim.
Selecting the right file format is important to maintain image quality. Common file formats used for printing are PDF, TIFF, and EPS. PDF is a versatile format and is generally recommended for its ability to preserve formatting and graphics. TIFF files are suitable for high-resolution images. EPS files are vector-based and are suited for logos and illustrations. Choosing the right format preserves the image.
The choice between RGB and CMYK color modes affects color reproduction in print. RGB is a color mode for digital displays, while CMYK is a color mode for printing. RGB colors are often more vivid than those in CMYK. When preparing files for printing, the CMYK color mode is always recommended to ensure that colors appear correctly on print. This is key to achieving consistent colors.
Vector graphics use mathematical equations to define images. They are scalable to any size without losing quality. Raster graphics use pixels. For large-format printing, vector graphics are favored. Vector graphics are ideal for logos, illustrations, and other designs. Raster graphics are suited for photos. Choosing vector graphics will help you scale your design.
Bleed and trim are essential concepts to ensure that your prints look perfect. Bleed refers to extending your design beyond the trim area, which prevents white edges after cutting. Trim refers to the final size of the printed piece. Preparing files with bleed and trim is important to create a clean-looking final product.
Common Myths Debunked
Myth 1: Big 9 Printing Is Always Expensive
Myth 1: Big 9 Printing Is Always Expensive
While large-format printing can have higher upfront costs than smaller print jobs, it’s not always expensive. Cost-effectiveness is often found in the use of economies of scale. Additionally, the type of material and project complexity will change the final price. Prices also vary by print provider. Big 9 printing can be cost-effective. The best way to make the best decision is to weigh the pros and cons.
Myth 2: Any Printer Can Handle Big 9 Printing
Myth 2: Any Printer Can Handle Big 9 Printing
Standard home or office printers are not designed to handle the size and materials used in big 9 printing. Special equipment and expertise are needed. Large-format printers have a wider print area, specialized inks, and can print on a greater range of materials. Large-format printing is a unique field that requires special skills and resources. It is not something any printer can do.
Myth 3: High DPI Always Equals Better Print Quality
Myth 3: High DPI Always Equals Better Print Quality
While DPI is critical, higher doesn’t always equal better in big 9 printing. Overly high DPI can increase file size. The suitable DPI depends on the viewing distance. A billboard needs a lower DPI than a poster. Always think about the final application. The goal is to balance resolution and file size. Using a sensible DPI will result in great visual results.
Myth 4: You Can’t Print Photos with Big 9 Printing
Myth 4: You Can’t Print Photos with Big 9 Printing
On the contrary, big 9 printing excels at printing photos. The technology produces highly detailed and vibrant prints. Whether it’s a portrait or a landscape, the large-format process can be applied. The choice of media is important. The use of photo paper or canvas will yield outstanding results. Big 9 printing is ideal for large-format photo projects.
Myth 5: It’s Hard to Prepare Files for Big 9 Printing
Myth 5: It’s Hard to Prepare Files for Big 9 Printing
While preparing files needs proper attention, it’s not very difficult. The key is understanding image resolution, color modes, and file formats. Many printers provide specific guidelines and templates. With the right tools and information, you can prepare the correct files. The more you work with these, the easier they will become. Properly preparing your files will yield great results.
Frequently Asked Questions
Question: What is the typical turnaround time for a big 9 printing project?
Answer: Turnaround times vary depending on the size, complexity, and materials used. However, with the right vendor, you can often expect projects to be completed in a few days to a week.
Question: What file formats are best for big 9 printing?
Answer: PDF, TIFF, and EPS are the best formats. PDF files are versatile. TIFFs are great for images. EPS files are best for vector graphics.
Question: Can I print on any material using big 9 printing?
Answer: While the variety is great, some limitations do apply. Common materials include paper, vinyl, canvas, and fabric. The print provider can guide you through specific material choices.
Question: Is there a minimum or maximum size for prints?
Answer: There may be some limitations, but the printing equipment often accommodates a wide range of sizes. Each printing shop varies, but the maximum size is generally quite large.
Question: How do I choose the right print provider?
Answer: Research print providers and look at their experience and equipment. Check their samples and ask for quotes. Read their reviews. Make sure they meet your needs.
Final Thoughts
Big 9 printing is a versatile technique. You can create large-format prints with great visual appeal. From marketing campaigns to interior design, big 9 printing plays a critical role. Understanding the process and its components unlocks creativity. By using the right materials and following best practices, you can achieve professional results. Prepare your files to match the size and DPI requirements. Ensure proper color modes for high-quality visuals. The next time you need large-format prints, consider big 9 printing. It is a powerful method. It’s a great way to make a bold statement, so get started and create something amazing!